Product image of The Ordinary Retinol 1% in Squalane, High-Strength Retinol Serum for Anti-Aging and Skin Smoothing

The Ordinary Retinol 1% in Squalane, High-Strength Retinol Serum for Anti-Aging and Skin Smoothing

4.5(14,579 reviews)

AI-powered analysis of this product's reviews to help you make an informed purchase decision.

Trust Score Gauge showing A grade with 87% scoreCircular progress indicator displaying trust score from 0 to 100 percent, currently at 87 percent
A
0%
Excellent

Trust Score

How trustworthy are the reviews for this product?

✓ Reviews appear trustworthy

Analysis Summary

The Ordinary Retinol 1% in Squalane serum has received a strong validation result with an overall score of 87/100, driven by high-quality review content, rapid review velocity, and credible reviewers. However, the product's review distribution and seller reputation scores are relatively lower, which may indicate some inconsistency in customer experiences. Despite this, the product's high consistency score and The Ordinary's reputation for effective, affordable skincare products suggest that this retinol serum is a trustworthy option for those seeking anti-aging and skin smoothing benefits.

Review Timeline

Review patterns over time - spikes may indicate manipulation

95%
Velocity Score
Spikes
0

None found

Peak
7

Reviews/mo

Timeline
6

Months

Pattern Analysis

Good: Review pattern appears natural with steady growth. No suspicious spikes that might indicate review manipulation.

Keyword Analysis

Common phrases and their authenticity patterns

88%
Authenticity
retinol(5)squalane(8)skin(11)anti-aging(14)
Positive
4

Natural phrases

Critical
0

Genuine concerns

Suspicious
0

Generic phrases

Language Authenticity

Vocabulary Diversity100%
Natural Language Flow98%
Unique Phrasing98%

Good: Language patterns appear natural with good diversity. Reviews use varied vocabulary and authentic expressions.

Recommendation

✅ Recommended

Analysis Date

July 8, 2025

Total Reviews

14,579 reviews analyzed

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Grade AThe Ordinary Retinol 1% in Squalane, High-Strength Retinol Serum for Anti-Aging and Skin Smoothing